Northwestern University

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Filtering by: Keyword Pharmaceuticals Subject Marketing

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Essays on Pharmaceutical Company Payments to Healthcare Providers

Description:

Pharmaceutical companies pay more than $2 billion to physicians every year. Most of these payments are for food and beverage, speaking, honoraria, consulting, and travel and lodging, which are termed “general payments.” These payments have come under increased scrutiny as critics of pharmaceutical promotion argue that they influence prescribing in...

Keyword:

Prescriptions, Pharmaceutical company payments, Pharmaceuticals, and Advertising

Subject:

Marketing, Economics, and Health care management

Creator:

Cakkalkurt, Hasat

Owner:

Scholarly Digital Publishing

Language:

en

Date Uploaded:

02/01/2021

Date Created:

2020-01-01

Resource Type:

Dissertation

Alternate Identifier:

http://dissertations.umi.com/northwestern:15216 and etdadmin_upload_760464