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Filtering by: Keyword Vertical Extensions Resource type Dissertation

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Description:: Consumers often base their decisions on impressions of the overall price level of a store. For example, decisions of where to shop, whether to buy an item or keep looking for a better price, and whether to buy a more or less expensive option can all be influenced by whether...
Keyword:: Pricing, Retail, Buying, Vertical Extensions, Price image, and Browsing
Subject:: Marketing
Creator:: Ryan Hamilton
Owner:: Scholarly Digital Publishing
Date Uploaded:: 09/10/2018
Date Modified:: 09/10/2018
Date Created:: 2008-05-09
Resource Type:: Dissertation

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